Not sure whether your horse needs a 100g, 200g, or 300g winter rug? Choosing the right fill is key to keeping your...
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How to Choose the Right Winter Horse Rug Fill (100g–300g Guide)Read more -
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IR3535 vs Permethrin Horse Rugs – What’s the Difference?03/13/202637 views 0 LikedRead moreFly protection rugs are becoming increasingly popular with horse owners, but not all treatments work the same way. In...
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Do Fly Rugs Really Work? How They Protect Horses from Flies and Midges03/08/2026Posted in: Practical Horse Rug Guides50 views 0 LikedRead moreFly rugs are one of the most common ways horse owners protect their horses from flies, midges and other biting...
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How to Choose the Right Winter Horse Rug Fill (100g–300g Guide)03/26/2026182 views 0 LikedNot sure whether your horse needs a 100g, 200g, or 300g winter rug? Choosing the right fill is key to keeping your...Read more -
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IR3535 vs Permethrin Horse Rugs – What’s the Difference?03/13/202637 views 0 LikedFly protection rugs are becoming increasingly popular with horse owners, but not all treatments work the same way. In...Read more -
Do Fly Rugs Really Work? How They Protect Horses from Flies and Midges03/08/2026Posted in: Practical Horse Rug Guides50 views 0 LikedFly rugs are one of the most common ways horse owners protect their horses from flies, midges and other biting...Read more
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IR3535 vs Permethrin Horse Rugs – What’s the Difference?
Introduction
Flies and biting insects can cause significant irritation for horses, particularly during the warmer months when insect pressure is high. Many horse owners use fly rugs to help protect their horses, and in recent years treated fabrics have become an increasingly popular option for improving insect protection.
Two of the most commonly discussed technologies used in treated horse rugs are IR3535 insect repellent technology and permethrin-treated fabrics. While both are designed to help reduce the impact of biting insects, they work in different ways and use different approaches to insect control.
Understanding how these treatments work can help horse owners choose the type of fly protection that best suits their horse, environment, and management style.
In this guide we explain how IR3535 and permethrin treatments work in horse rugs, the key differences between them, and what horse owners should consider when selecting a fly repellent horse rug.
What is IR3535 Fly Repellent Technology?
IR3535 is an insect repellent ingredient that has been widely used for many years in personal insect repellents and treated fabrics. Now in horse rugs, IR3535 technology is applied to the fabric to help create a protective barrier that discourages flies and biting insects from landing on the horse.
Unlike insecticides that are designed to kill insects, IR3535 works as a repellent. This means the treatment helps deter flies, midges, and other biting insects from approaching or settling on the rug, which can reduce irritation and insect pressure for the horse.
When incorporated into specially treated fabrics, IR3535 can provide ongoing insect deterrence while the horse wears the rug. This makes fly repellent horse rugs a practical option for horses that are sensitive to flies or live in areas where insect activity is high.
Many horse owners choose insect repellent horse rugs during the warmer months to help protect their horses from biting insects that can cause discomfort, skin irritation, and seasonal irritation such as Queensland itch.
Love My Horse is proud to be the first brand in the world to introduce IR3535 technology into horse rugs, bringing a new approach to fly protection for horse owners looking for an alternative to traditional insecticide-treated fabrics.
What are Permethrin Treated Horse Rugs?
Permethrin is a synthetic insecticide that is commonly used in agriculture, veterinary products, and insect control treatments. In horse rugs, permethrin can be incorporated into the fabric so that insects coming into contact with the material are affected by the treatment.
Unlike repellent technologies that discourage insects from landing, permethrin works by acting as an insecticide, meaning it is designed to affect or kill insects that come into contact with the treated surface.
Permethrin-treated fabrics have been used in a variety of outdoor applications, including clothing and insect protection products. In the equestrian industry, some horse rugs are manufactured with permethrin incorporated into the fibres to help reduce the number of flies and biting insects that settle on the horse.
These rugs are typically used during seasons when insect activity is high, particularly in regions where flies, midges, and mosquitoes can cause irritation and discomfort for horses.
As with any insect protection product, horse owners often consider factors such as treatment type, environment, climate, and the individual needs of their horse when choosing between different types of fly protection rugs.

Comparison based on publicly available manufacturer descriptions at time of writing
Both IR3535 repellent technology and permethrin-treated fabrics aim to reduce insect pressure on horses, but they work in different ways. Repellent technologies help discourage flies and biting insects from landing on the horse, while insecticide-treated fabrics affect insects after they come into contact with the treated rug.
Which Fly Protection Rug Is Right for Your Horse?
Choosing the right fly protection rug depends on several factors, including your horse’s environment, sensitivity to insects, and the level of protection required during the warmer months.
In areas where flies, midges, and biting insects are common, many horse owners look for rugs that help reduce insect pressure while remaining breathable and comfortable for the horse to wear throughout the day.
Repellent-based technologies, such as IR3535-treated fabrics, are designed to help discourage insects from landing on the horse. This approach focuses on creating a protective barrier that helps reduce irritation from flies before they bite.
Other rug treatments use insecticides that affect insects after contact with the fabric. These products aim to reduce insect activity through contact exposure.
For horse owners, the most suitable option often depends on personal preference, horse comfort, climate conditions, and how their horse responds to different forms of insect protection.
Ultimately, the goal of any fly protection rug is the same: to help keep horses more comfortable during insect season while allowing them to move, graze, and relax naturally in the paddock.
Final Thoughts
Fly protection rugs can play an important role in helping horses stay comfortable during insect season. While different technologies are used in modern horse rugs, the goal is always the same: reducing irritation from flies and biting insects while allowing horses to move, graze, and relax naturally in the paddock.
Understanding how different treatments work can help horse owners make a more informed decision about which type of fly protection rug may suit their horse, environment, and management style. Some horse owners prefer repellent-based fabrics designed to discourage insects from landing, while others may choose alternative treatment methods depending on their needs.
For those interested in learning more about repellent-based fly protection fabrics and how they are used in modern horse rugs, you can explore our detailed guide to IR3535 fly repellent horse rug technology.
? Learn more about IR3535 fly repellent horse rugs here:
Fly Repellent Rugs for Mini Horses
Miniature horses can be especially sensitive to flies and biting insects. Our fly repellent rugs designed for mini horses provide breathable protection while allowing smaller horses to stay comfortable during warmer months.
? Browse Fly Repellent Rugs for Mini Horses
Fly Repellent Rugs for Standard Horses
Standard horse sizes require well-fitting rugs that balance comfort, airflow, and insect protection. Our fly repellent rugs for standard horses are designed for everyday paddock use during insect season.
? Browse Fly Repellent Rugs for Standard Horses
Fly Repellent Rugs for Clydesdales and Heavy Horses
Large horses such as Clydesdales require specialised sizing and generous rug cuts. Our fly repellent rugs for Clydesdale and heavy horses are designed to provide comfortable insect protection while accommodating larger builds.
? Browse Fly Repellent Rugs for Clydesdales and Heavy Horses
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