Keep Flies Off & Keep Your Horse Cool This Summer

Fly Repellent Horse Rugs – How IR3535 Repellent Technology Works

IR3535® (Ethyl butylacetylaminopropionate) — fabric-integrated repellent technology

Built-in, skin-friendly fly repellent protection designed for horses exposed to heavy fly and biting insect pressure.

💚 Built in IR3535 Repellency
A globally trusted, skin-safe repellent bonded into the fabric to help deter flies, midges and mosquitoes.

💚 Safe for Sensitive Horses

Odourless, non-greasy and gentle for daily wear — ideal for sensitive, young and older horses.

💚 Repels Insects on Contact

Helps discourage insects from landing, reducing irritation and summer stress.

💚 Long-Lasting Summer Protection

Designed for consistent performance through heat, sweat and everyday summer use.

💚 Reduces the Need for Fly Sprays

Built-in repellency reduces the need for daily fly sprays, meaning fewer additional chemicals and less hassle.

💚 All IR3535-treated rugs are clearly identified with our green Love Heart symbol.

Drawing of horse in rug with waves representing the Permethrin treatment repelling insects

💚 Proven IR3535 Technology

IR3535 is a globally trusted, skin-safe insect repellent that has been used for decades in performance fabrics. When bonded into horse rug fibres, it provides reliable fly-repellent protection designed for hot, harsh Australian summer conditions — without the need for daily reapplication.

 💚 Less Spraying. More Comfort.

With IR3535 bonded into the fabric, fly-repellent protection continues throughout daily wear, helping reduce reliance on topical fly sprays. This means fewer added chemicals, less handling, and a calmer, more comfortable horse during summer.

 Why Horse Owners Choose IR3535 Rugs

  • Built-in fly repellent protection — less daily spraying required

  • Breathable, lightweight summer comfort

  • Gentle for sensitive, young and older horses

  • Designed for consistent performance in harsh Australian heat

💚 Easily identified by our green Love Heart symbol

⭐ Insects This Fabric Helps Repel

Drawing of a Fly in cartoon

Flies

Flies are a common summer nuisance that can cause irritation, stress and discomfort for horses.

Fly-repellent fabric helps discourage flies from landing, supporting comfort and wellbeing during warm conditions.

Drawing of a Mosquito in cartoon

Mosquitoes

Mosquitoes are active during warm, humid conditions and are attracted to sweat and body heat.

Repellent-treated fabric helps deter mosquitoes from landing, making it especially useful during summer evenings.

Drawing of a tick in cartoon

Ticks

Ticks are commonly found in grassy and bushland areas.

While regular checking is essential, repellent-treated fabric can help discourage ticks from attaching during turnout and paddock time.

Drawing of a Lice in cartoon

Lice

Lice live within the coat and can cause itching and irritation.

Repellent-treated fabric may help discourage lice activity on the coat, supporting comfort between management routines.

Drawing of a Bot Fly in cartoon

Bot Flies

Bot flies lay eggs on the horse’s coat during warmer months.

Repellent-treated fabric can help discourage flies from lingering, supporting routine grooming and fly management.

💚 Proven & Tested Performance

Independently tested to international standards

  • Up to 95% mosquito landing reduction
  • 88% repellency retained after 10 washes
  • UPF 58+ UV protection
  • This fabric-integrated technology delivers long-lasting fly protection without daily spraying.

💚 A Smarter Way to Help Control Flies & Biting Insects

Controlling flies and biting insects doesn’t have to mean killing them.
IR3535-treated fabrics work by repelling insects and discouraging them from landing, helping to control fly pressure around the horse in a safer, non-toxic way.

By influencing insect behaviour rather than relying on contact insecticides, this approach supports everyday fly and insect management without adding unnecessary chemicals to your horse’s skin or environment.

Used as part of a broader care routine — including good hygiene, regular grooming and paddock management — fly repellent horse rugs offer a practical, horse-friendly way to help control insects through deterrence, rather than destruction.

Which Horses Benefit Most From These Rugs?

💚 Horses prone to sweet itch or skin sensitivity

💚 Paddocks with heavy fly or midge pressure

💚 Warm climates where breathable airflow matters

💚 Owners wanting less spraying and fewer chemicals

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